What’s Wrong with Race?


Ever since the election, the topic of race relations in the United States has been wrenched to the forefront of American politics. Van Jones notably called the election results a “white-lash” against a black president on Election night while he was on CNN. My question is, how long were we all going to wait until we discussed racism and race relations in this country?

Racism did not start yesterday. It did not start with Donald Trump announcing his terrifying campaign to become President of the United States. It didn’t start in the aftermath of 9/11. Racism and its subsequent institutional effects have been happening for CENTURIES, and not just in the United States, but wherever colonialism has set foot. Countries were built on the oppression of minority peoples, particularly of Black and Native American people in the United States. Basically, racism has seeped into our governmental, political, economic, and social structures ever since people decided it was okay to classify someone’s worth based on the color of their skin for their own benefit.

So, now that I’ve clarified that racism has existed for a very long time, let me ask the golden question: Why do people find it so difficult to discuss race?

In my personal experience, I find that there is a general discomfort when the topic of race is brought up. People tense up, start looking nervously down at their fingers or say some form of “well, it’s a lot better now than it was in the 60s” or “well, I don’t see color.” Refusing to acknowledge the deep seeded racism in the institutions of our country is equivalent to being a bystander to someone being bullied. By refusing to “see color,” one chooses to ignore the systematic racism and discriminations that minorities face every day. By keeping silent, you are allowing racism to happen and that shows your privilege. You are able to ignore the narratives of race and racism since their consequences will never affect you.    

Friendly note: If you find yourself starting a sentence with the phrase “I’m not racist,” I automatically assume that I’ll be hearing some sort of ignorantly racist comment.  

Just because you don’t talk about or “see” racism doesn’t mean it still doesn’t exist. Racism, segregation, and institutional discrimination did not end with the emancipation of black slaves or Jim Crow. Racism is not limited to the horrific lynchings of Black Americans. It also includes the consistent denial of Black and Native Americans of their basic human rights. Look at what’s happening at Standing Rock. The Flint Water Crisis. The videos of police brutality against minorities that I see throughout my newsfeed. All of these incidents, and many more, have occurred all without justice. These are serious issues that disproportionately affect racial minorities and low income families. Do we really have to debate about the basic safety of minorities, whether it’s access to clean water or interacting with institutions that are technically supposed to protect us and give us justice? Isn’t it their basic human right?

I know talking about race is uncomfortable. I know it’s easy to believe the narrative that “these occurrences happen only once in awhile.” It’s easy to get caught up in your own bubble, whatever your political identification is. It happens to me, too. However, racism still exists everywhere and we can not afford to deny that anymore. By ignoring the issues of race relations in our country, we are allowing these tensions to build up. So I ask you, white people, to take a good look at yourselves and stop blaming minorities for the negative experiences they’ve had. They weren’t the ones to create the “us vs. them” narrativewhite people did.

Ilina Krishen

University of Michigan, Class of 2019

B.A. History

Art by Amanda Donovan, Graphic Designer, What the F Magazine


When Queer Inclusion Becomes All Inclusive: Thoughts and Takeaways from the 2017 MBLGTACC Conference


A few weeks ago, I had the honor of being chosen by the Residence Hall Association (RHA) to attend the Midwest Bisexual Lesbian Gay Transgender Ally College Conference (MBLGTACC, affectionately pronounced mum-bul-tech) in Chicago, Illinois. This was a trip of many firsts for me—my first conference as a student at U of M, my first time in Chicago, my first road trip with friends (as opposed to family).

The conference itself was informative and inspiring. The first keynote speaker, Patrisse Cullors (yes, the Patrisse Cullors, co-founder of the Black Lives Matter Movement), set the mood for the conference with her moving words, “Our resistance has always been queer.” Peter Staley and Jannicet Gutierrez were also keynotes for the conferences. I will not deny shedding a few tears during Staley’s powerful speech, or when Gutierrez shared her story. All the speakers were empowering and emotional, giving everyone hope for a brighter tomorrow, and the strength to continue resistance and existence during these hard times. One of the most poignant quotes that remained with me even weeks after the event was “Mi Existir es Resistir”—“My Existence is Resistance.” There was a very powerful moment at the conclusion of Jannicet’s speech, where she had the crowd repeat those very words after her.

But the conference wasn’t only filled with powerful words and emotional moments. Throughout the weekend, participants attended workshops oriented towards the LGBTQIA+ community. Some were more fun and visual (such as the Kink 101 workshop which I actually attended), and others were more serious and mission-oriented (like the Direct Action 101 workshop), but all were very informative. The entire weekend was filled with action, knowledge, and history; it was an amazing opportunity and experience for me and many others.

However, the MBLGTACC made me realize two very important things. One, that contemporary curriculums are still lacking in LGBTQIA+ education, as well as representation. Of course, this is a fairly apparent realization. Because of the marginalization and oppression of the community, especially in regards to intersecting identities (fun fact: despite what popular culture and mainstream media might have told you, the first stone at Stonewall was not thrown by a white gay man, but by a black trans woman, Marsha P. Johnson), it’s fairly easy for even the most liberal of college campuses to assume heteronormativity and gloss over people and movements crucial to not only the community, but to US history as a whole. While U of M does offer a Introduction to LGBTQ Studies class, there is only so much a professor can teach within a 4 credit course. And on top of that, isolating all that knowledge into one queer studies class assures that only those seeking that knowledge will find it. The histories and needs of the LGBT community and their contributions to society should be the focus of not just Women’s Studies classes; they should be included within topics such as English, History, and Political Science. Medical students should be aware that not everyone fits the neat little boxes the medical community loves to sort people into, and it’s about time we start to find ways to make medical care easier and more accessible to transgender, nonbinary, and intersex folks. Those studying politics and public policy should be aware of the innate and multidimensional struggles of the LGBTQIA+ community to properly advocate on its behalf. Students of history and anthropology should be made aware of the historical social constructs of sexuality, and how these impacted the identities of many historical figures, and shaped cultures around the world. It’s 2017, it’s time schools recognize these changes need to made, and started taking action to make them, rather than just giving the issue lip-service.

Another thing this conference made me realize, is just how inaccessible conferences are to so many others. I was lucky enough to be sponsored by the RHA, and so I basically only had to pay for food and souvenirs. But the conference, even though it was one of the more inclusive I’ve attended, also had its faults. Not even considering the obvious factors such as travel and boarding expenses, there were still so many obstacles standing in participants’ way. As lovely as the city is, Chicago is expensive as hell. I know of a few people who were forced to stay at the hotel because they couldn’t afford to eat out. And the conference itself was about a 15 minute walk away from the hotel, which might pose a serious problem for those who who deal with chronic pain, or have issues with mobility due to disability. And while, granted, these are not issues everyone has to face, I believe it is important to not generalize participants’ experiences and stories for the sake of having a nice backdrop for your conference. And I don’t mean to single MBLGTACC out here, because this is an issue I see at virtually every conference I’ve ever been to. It takes more than trigger warnings in the program booklet, or gender inclusive restrooms to make a conference truly accessible.

But I digress, and will take a step down from the soapbox now. I truly had an amazing time in Chicago (even though I somehow managed to spend $30 on candy), and I learned many important things at the conference (from how to properly use ropes in a sex scene to femme history). And if I seem passionate over minuscule things (although I would argue that these are not minuscule issues at all) such as a lack of queer tidbits in classes, or a 15 minute walk, it’s because I truly believe it to be important to have takeaway points and criticisms of even the most inclusive environments so we can strive to do better in all aspects. I sincerely encourage anyone, from all walks of life and who embodies any identities to participate in next year’s MBLGTACC. I know I’ll be there for sure.

Alexandra Paradowski

Event Coordinator, What the F Magazine

We Should Not Be Silent


Ever since the election, I have repeatedly heard the phrase “We Will Not Be Silent.” 

I’d like to correct that to “We Should Not Be Silent.”

For 18 months, I have heard Trump insult every single minority group. I have heard him call Mexicans “rapists,” propose a ban of all Muslims from entering the United States, and state on NATIONAL TELEVISION that Islam hates us. How could we let someone with this racist, misogynistic rhetoric run for office, especially the most powerful position in the nation?

We can keep asking ourselves how this happened, how did the political experts get the polls so wrong? How could we have stopped this from happening? Is our nation really that divided and racist?

Or, we can unite with all our causes and organize. We cannot pick and choose one cause over the other because they are all equally important. We cannot ignore the intersectional narratives that have always been ignored throughout our history. We cannot ignore the pain of people of color (SPECIFICALLY women), Native Americans, the LGBTQ community, people of color in the LGBTQ community, people with disabilities, low-income families, and so many other groups who are going to be affected in the coming years (or weeks, from the way things are going right now). We have to address intersectionality and defend everyone from any legislation that would disproportionately affect certain groups of people. All of our voices must be heard.

I’m angry.  I’m tired of constantly being angry. I’m angry that I feel tired that we still have to keep raising our voices in order to defend ourselves and others from oppression and inequality. However, the hope inside me keeps telling me to keeping fighting until this oppression and inequality stops. No matter how tired I am, I will keep raising my voice. We all have to take every single opportunity we can to speak out and listen to each other. We have to keep taking these opportunities until we achieve equality, equal opportunity for all people. 

This will take time. Centuries of oppression will not be erased in a few months, years, or decades, even if we pass legislation now. This is not the time to give up. This is the time where we use our voices and use our rights to speak out. We have to be peaceful in our protest, in our voices, and in our fight against oppression.

Ilina Krishen

University of Michigan, Class of 2019

B.A. History

My Eggs, My Body, My Choice


When I was in kindergarten, someone started a rumor that if you eat the black watermelon seed, you will grow one in your stomach. I remember frantically looking around the classroom, trying to recall every bite I had taken, worried that I was going to grow my very own pink and green baby. I didn’t think that my bones could house another body, I didn’t think I could do right by that kind of responsibility.

Four months ago, I sat on the cold bathroom tiles at a local Starbucks, after abruptly leaving class because my body had been identifying all the signs of pregnancy. After riding the bus alone, and buying a pregnancy test alone, I set a timer and patiently waited as my thoughts raced for what felt like the longest three minutes of my life.

Two minutes and forty-three seconds,

how can I harbor another life? I can barely survive myself, I don’t even have meals on a regular basis and I swear to god the only thing I know how to cook are eggs. Eggs. Hard boiled eggs, yellow and white, and eggs that I’ve fried, the eggs that travel and live inside of me. These are my eggs and this is my choice.

Two minutes and ten seconds,

is the father going to stick around? Should he be here with me, should I have told him about this possibility? This is not the next nine months of my life, this is the next eighteen years.

One minute and thirty-four seconds,

the debate on abortion is not about religion, regardless of all the different belief systems, you cannot revoke a person’s right to their own flesh and bones despite your own personal moral code. The United States supports not only the freedom of religion, but the freedom from religion; and because it has the separation of church and state, you should not get to dictate what I do with my body.

One minute and three seconds,

I believe that if you do not have a period, do not ovulate or go through menopause, if you do not nourish a being that lives and grows, then you should not get to take away the rights of those that do.

Thirty seconds,

abortions are going to happen regardless of the laws we make, so I think we should focus on keeping it safe. If cis men could get pregnant, birth control would be in vending machines, but instead we have women who have to march for the rights to their own body.

Two seconds,

I have never been more excited to see that single pink bar, to know that I didn’t consume the wrong seed, that there is nothing fostering a world inside of me.

I believe that the debate on abortion is not about anybody other than those directly involved. A person should always have complete say over what happens to their own body. And although I’m not sure what I would have done, had that one pink bar became two, these are my eggs, this is my body, and it is my choice.

Sydney Bagnall

Layout Editor, What the F Magazine

Art by Paige Wilson, Assistant Art Director, What the F Magazine

On Activism, Allyhood, and Trump


Early last year, photos of my good friend’s birthday party were posted on Facebookone that I had to miss, as I had been sick. Wanting to fully indulge my feelings of #FOMO and a reprieve from discrete math homework, I clicked through them. One photo had a comment. My friend had said something to the effect of, “Omg, why are my eyes so Asian in all these pictures?”

My heartbeat quickened. I reread her words again and again.

(For what it’s worth: what I heard, what I understood, from her words was that Asian eyes are and have been seen as undesirable. Intentionally or notand I do not believe she intended to hurt me, but nonethelessshe drew on a history of upholding whiteness as the single barometer for beauty, a barometer that I myself learned to use early on. I have hated my eyes for awhilemono-lidded, without so much as a single crease, framed by short and sparse eyelashes. I am still unlearning this hatred. I know what the expectations are. And even as I know that these expectations come from a place of exclusion and xenophobia, I also know all the ways I fail to meet them.)

So, I went back to discrete math. I kept losing my train of thought, though, and thinking back to my friend’s words. I returned to the comment periodically, to see if anyone had responded. A couple iterations into this exercise, it dawned on me that it might be up to me to say something. It seemed important that someone acknowledge the comment, the harmful message of it.

My heart raced again as I flipped through various responses in my head. I worried about coming off as angry, as irrational, as hostile, as being that person. Eventually I settled on something exceedingly simple: “there’s nothing wrong with asian eyes :-).”

I sent it with the constricted feeling in my chest that occurs every time I send a risky text.

My comment received support in the form of ‘likes’ from various friends; relief flooded through me. A conversation occurred, my friend deleted her comment. But I also wondered: why hadn’t anyone else spoken up? I brought up the comment with another friend and she responded, “Yeah, it was terrible, I didn’t even want to think about it.” I was struck with how it had been hard, impossible, for me not to think about it. And yet my own first reaction, too, was to try to ignore iteven in a situation like this, with the lowest of stakes, where the only action I really took was saying something.

Look: this is not about trauma. This is not about moral superiority. This is not about creating villains. But allyhood is more than agreeing that oppression is bad; it requires action.


I thought about this again after November 8th.

Wellfirst, I cried on and off for about a week, thinking about the little girls who had just seen misogyny prevail, the bigots who had just had seen their racism and xenophobia affirmed. And then I thought about myself. In all likelihood, I will basically be “fine” under a Trump Administration (unless the nuclear codes are used, or we become an increasingly authoritarian state, or the healthcare industry collapses, in which case most all of us will not be fine) (also, you know, global warming). Yes, I identify as a woman of color, but I am cisgender and heterosexual, among other privileges: a culture that insists I am somehow a “model minority,” an education at this very university, a relatively securely middle-class family.

So, I thought about allyhooda privilege in itself. I thought about my own tendencies to wait and see what happens rather than immediately push for action, my own instincts of being aggressively non-confrontational. I have slipped up with my words, I have made non-constructive and sloppy arguments, and then I have all too often been silent.

Activism is not any more necessary now than it was before the inauguration of our new president; things were far from perfect then, too. But for some, the past election has certainly put a spotlight on the necessity of activism. Though the arc of the moral universe may bend towards justice, this bending does not happen passively. The fact is, in the meantime, injustice continuesnot everything ends up “just fine” for everyone.


I saw Junot Díaz last week; he spoke about his own activism and art and politics. During the question and answer session, two (honestly, two, this happened twice) white cishet boys asked him how they, carrying the privilege of being white and being men, could help dismantle oppression. Díaz’s answers had two main themes: looking inward at what you yourself must unlearn, and vigilance. Our education system rarely equips us with the tools to examine our own internalized misogyny, heteronormativity, racism, all the ways we ourselves are oppressors. And it is so easy to regress. It is all too easy to ignore a problem which does not impact you. I was especially struck when Díaz said, “You don’t transcend hegemonic narratives—you manage them.” (The point about backsliding was made painfully clear by an old white man, who asked Díaz why the left was so “obsessed” with race, who insisted white supremacy was clearly “a fantasy,” who felt it necessary to defend this with the claim that he had “fought for civil rights” in the 60s.)

In the podcast Welcome to Night Vale, someone recently said, “Love is a lifetime of decisions.” I believe activism, too, is about a lifetime of decisions. Deciding to constantly, systematically confront your own biases, learn from others, invest in others. Deciding to examine the impacts of your (in)actions, deciding to take action.

I have been thinking about what actions I can takemust takebeyond sharing articles on Facebook (although I personally believe I have excellent taste in articles). I am putting thought into how the sign I brought to Women’s March on Lansing, with the slogan “MY PUSSY, MY CHOICE,” was not inclusive of all women. Inspired by the Parks and Recreation episode where Leslie Knope picks up her phone and says, “Dear Congress, it’s Leslie again,” I have put my elected representatives in my phonebook (Mike Bishop, WYA). I plan to devote more time to volunteering for political campaigns, not just in 2020, but in 2018, in 2017. I look forward to reading widely and deeply, having conversations which make me uncomfortable, listening to voices which have been marginalized, showing up for people whose oppressions may be different from my own, speaking out.


Here are a few tweets, podcasts, and articles that I have found helpful in thinking about intersectionality, activism, choices, and optimism:

@KHandozo, “Low arrest numbers aren’t proof that the women’s marches were virtuous. They’re proof of a different mode of policing.” (Thread)

@KandyLanae, “There are white Mizzou alumni all down my timeline at marches across the country who stayed silent about racism on their own campus.”

@nikkealexis, “Where.The.Fuck.Have Y’all. Been?…It takes white women feeling personally scared to turn out these crowds…Remember…you came late.”

The Ezra Klein Show, Ta-Nehisi Coates: “There’s not gonna be a happy ending to this story”

Call Your Girlfriend, #72: Giving and Gifting

Fresh Air, How The Systemic Segregation Of Schools Is Maintained By ‘Individual Choices’

Ta-Nehisi Coates, “My President Was Black,” The Atlantic

Vann R. Newkirk II, “Sometimes There Are More Important Goals Than Civility,” The Atlantic

“The only form of productive debate that people of color can engage in, it seems, is the gentle persuasion of white people who may or may not hold retrograde views. That advice is of course probably most appealing to white Americans, for whom the social cost of being called racist may loom larger than the effects of racism itself.”

Toni Morrison, “No Place for Self-Pity, No Room for Fear,” The Nation

Erica Liao

Art Director, What the F Magazine

“Life goes irrelevantly on”: some things I want to say about 2017


Hello from 2017, everyone. Aren’t you glad everything’s all better now?

One of my professors, a member of the American Dialect Society, recently traveled to a conference where she voted on the ADS’s Word of the Year. The 2016 winner? “Dumpster fire.” “Dumpster fire” is used “as a metaphor for a situation that is out of control or poorly handled,” said the organization’s press release, quoted in a Time article about words of the year. That same article notes that other Words of the Year, chosen by other language resources based on factors like increased usage and frequency of searches, were things like “post-truth,” and “xenophobia,” and that these words were emblematic of “how the year will be remembered, as a time of turmoil and disbelief.”

Hmm. Yes, 2016 was a bad year for many, personally and politically, but the cutesy “fuck you, 2016” attitudes that phrases like “dumpster fire” and all of those New Years videos seem to suggest are troubling to me for several reasons:

  1. The fire is still burning, hotter and scarier every day. It didn’t flame out because we clinked our glasses and halfheartedly blew into some noisemakers.
  2. 2016 wasn’t all bad. 2016 gave birth to some beautiful, heartbreaking works of art, from people like Ta-Nehisi Coates and Beyonce and Lin-Manuel Miranda. 2016 saw the nomination of a female presidential candidate in a major political party for the first time in history. For every voice of hatred and intolerance, I, for one, heard a chorus of opposition, of radical love. There had to be.

But this article isn’t really about 2016. It’s about 2017, and beyond, sort of. There are a couple things I want to say, as I sit here typing and watching President Obama’s farewell address:

  1. don’t despair, and
  2. please don’t dismiss 2016 as a dumpster fire and move on.

My literary idol, Nora Ephron, once wrote about an experience she had on during a radio interview. She was about to begin speaking about Helen Gurley Brown (editor-in-chief of Cosmopolitan for 32 years) and another guest interrupted her to say: “I can’t believe we’re talking about Helen Gurley Brown when there’s a war going on in Vietnam.” Ephron wrote: “Well, I care that there’s a war in Indochina, and I demonstrate against it; and I care that there’s a women’s liberation movement, and I demonstrate for it. But I also go to the movies incessantly, and have my hair done once a week, and cook dinner every night, and spend hours in front of the mirror trying to make my eyes look symmetrical, and I care about those things, too. Much of my life goes irrelevantly on, in spite of larger events.” This why they tell you that in college you have to kill your darlings: I disagree with Nora Ephron here.

I don’t disagree that we have to let our lives go on. We have to do the things that make us happy, and we have to engage in self-care wherever possible. It’s more that I disagree with the idea that there is demonstrating, and there is your irrelevant life, and they are two disparate worlds. I believe, maybe now more than I ever have, that there has to be a way to marry them. That for a lot of people, these things are already inextricable. Here’s what I think, taking Ephron’s things she likes to do:

  1. Go to the movies, but make a special effort to support independent films written, directed by, and starring women and people of color and trans folks and every person struggling to get their narrative projected on the big screen. Go to movies that challenge you to think about our country’s past, and our country’s future. Go to movies that make you uncomfortable. Go to movies, and donate to crowdfunding campaigns so that more movies can be made.
  2. Cook dinner every night, but try to eat vegetarian a couple nights a week. Research sustainable farming; buy local ingredients. Educate yourself about how to cook in a way that is kind to your body and our planet.
  3. Maybe don’t spend hours in front of the mirror. Maybe spend a little less time every day, if being in front of the mirror causes you to catalogue your flaws or asymmetricalities. Instead, hold a mirror up to your inner self: where have you faltered in your activism? When didn’t you listen to someone who needed your ear? When were you unwilling to acknowledge your own privilege? When didn’t you use your voice to speak, or your platform to amplify the voices of others? When were you wrong?

In 2017, I am determined that my life not go “irrelevantly” on. I want my life to be relevant, in the small ways and the big ways. I want to graduate college. I want to really try my hand at this writing thing. I want to call my representatives in Congress and let them know what I think. I want to vote in every election, however seemingly minor. I want to go to sleep at the end of each day knowing that after I put my makeup on, I did some good.

Will I fail? Definitely. But will I succumb to the “turmoil and disbelief” that plagued me – plagued everyone –last year? I hope not.

I really, really hope not.

Hannah Engler

Editor-in-Chief, What the F Magazine

Art by Paige Wilson, Assistant Art Director, What the F Magazine

How Female Politicians Changed Me

Kirsten Gillibrand. Debbie Dingell. Nikki Haley. Michelle Obama. Kamala Harris. Hillary Clinton.

These are just a few of the amazing female politicians who have forever shaped my life and helped me discover feminism. I’ve always loved politics–it has enthralled me since I was very young. When I was 17 years old, we started talking about feminism in our AP English class. I had never really deeply thought about how I would be treated differently as a woman, and I started thinking. My mind drifted to politics, this thing I had always loved, and I  wondered why there really weren’t that many people like me represented.

I started to ask a lot of questions. Some of the smartest people I knew were women, so why were there so few in my government? Why did the news always talk about female politicians’ outfits, but not necessarily their policies? Why did it matter how Secretary Clinton was wearing her hair? Why is it that female representatives constantly getting talked over? Why do mothers get asked if elected office takes away time from their children, but the fathers don’t?

Disheartened by the answers to these questions, I looked to these female politicians for hope. I followed almost every one of the on Facebook, I bought and read most of the books they wrote, I watched their speeches, and I started having real discussions about women representatives. I listened to their advice, and I thought about what their lives might be like. These women showed me how to stand up against sexism, and how to wield my own privilege to try and help others. They took on topics of discrimination and put out heartfelt and data-driven arguments to try to help people just like us. They stood up when men tried to tell them what to do with their own bodies. They called out sexist comments and policies and didn’t stand down. They demanded a seat at the table, and accepted nothing less. They were my warriors, going off every single day to fight, for not just white women like me, but minorities, LGBTQ+ people, immigrants, and many other marginalized communities. I realized, if they can help make a difference, then I can too.

I spoke up when I was scared, I donated to great causes, and I joined the team behind an amazing magazine, What the F. I stopped caring so much about what people would think of me for being a feminist, and when I was intimidated or worn down, I channeled my inner female politician.

When I read Off the Sidelines by Senator Kirsten Gillibrand, her words changed me. Not only is she one of my favorite female politicians, and someone I deeply admire, she gave me the strength to admit something that I had been afraid to say for a very long time:

I will one day run for political office.

I had always felt afraid that saying something like this would be looked at as cocky, or a childish dream. I want to run in Michigan, not only because I love this State, but to fight some of the gender and racial disparities still lurking in our local society. Senator Gillibrand, and all of the other amazing women representatives in the US empowered me to get involved, to speak up, and to share my dream. These women helped me define feminism. Representation in our government is so important. We need diverse leaders who represent all of the amazing viewpoints from voters in the United States. Women leaders push to give everyone a seat at the table, regardless of gender, race, sexual orientation, or any other disadvantaged group status. These women push for intersectionality, and that’s another reason why I really love them. They showed me that no matter what some people may say, I do have a place in running our government. We all do.


Nikki Yadon

Social Media Manager, What the F Magazine